Archives 11/2014

Online hotel advertising

Many hoteliers find that their usual approach to advertising is becoming less effective. And if you’re feeling this way, let me tell you: You’re not crazy. According to a 2012 study by comScore, average ad effectiveness increases with age. Seniors scored the highest, whereas Millennials scored the lowest. These results indicate that traditional ads are less and less effective with each new age demographic that comes along. Millennials are more difficult to persuade via television advertising when compared to older viewers. Given this downward trend, it’s a good bet that traditional marketing will be even less effective with the next generation that comes along after that. Taking this trend a step further, traditional television advertising...


Current updates

Current projects include Mashatu Mountain Bike Safaris, Bushstay Safari Lodges, the new uppe marketing site, SW Africa Africa Destination Management and the lauch of AGBIZ Grain, previously known as Graan Silo… We currently also upgrading our German based servers providing our client with more reliably, effcient, secure and cost effective hosting solutions. We also welcome Molefi Rampai to our team, who has joined us as a project manger.

Facebook Thank you video

Millions of people use Facebook every day to connect with the people and things that matter to them most. Your friends are at the core of your Facebook experience, and we are always looking for new ways to help you celebrate those friendships. The new “Say Thanks”, is an experience that lets you create personalized video cards for your friends on Facebook. Share a Say Thanks video with a close friend, your significant other, a relative, a coworker, an old friend – or anyone else in your life who you’d like to celebrate. There is no limit to how many personalized videos you can create and share… read more